Read to Succeed

20. May 2013

Milton Chang

I began reading several business publications when I was in graduate school in the 1960s. I had a hard time understanding them at first, but it became progressively easier, and over time, they gave me valuable insight into that world.

Whether you plan to start a company or not, I believe that every engineer can benefit from knowing something about business and management. You’ll have a better sense of how technology fits into real-world enterprises; become more effective on the job; learn how to interact with management; and lead people and projects, even when you make engineering decisions.

Moreover, as a practical matter, it is almost impossible to maintain an edge in a 40-year career as a pure technologist. Learning about business and management enables engineers to move into managerial positions and to remain vital and productive. It gives a technical person the opportunity to oversee projects that follow a product’s development from the idea stage to market application. Moreover, anyone who does want to start a business will embark on the process with less fear of the unknown and avoid fatal mistakes from the start.

Reading business magazines and newspapers is a good way to begin learning about the business world. There are four publications on my can’t-miss reading list: Bloomberg Businessweek, Forbes, Fortune and The Wall Street Journal. While some of these periodicals overlap in content, each one offers a different emphasis and perspective.

Bloomberg Businessweek (formerly Business Week)
If you only subscribe to one business magazine, this should be it. I like the section on “Global Economics,” which offers useful background information that helps drive decision-making in industry. I also like the “Technology” department, which keeps me abreast of what’s new with a wide range of products and businesses beyond optics and photonics.

Forbes
This magazine zooms in on the business strategies of specific companies. The “Technology” section highlights interesting new products and innovative ideas. “Entrepreneurs” covers the process that entrepreneurs go through to start companies and explores how they deal with the challenges they encounter along the way. “Investing” provides valuable information that guides how to make wise investment choices.

Fortune
Fortune gets into more specifics about successful, high-profile individuals. What do these people do and how do they live? I always find an interesting scoop in the “Scandals” section. It describes ill-gotten wealth and serves as a good reminder that we cannot always believe what we encounter.

The Wall Street Journal
Published six days a week, this is a great day-to-day resource that provides up-to-date information about what’s going on in business. It is a must-read for anyone who wants to optimize their investment in anything—whether it is in the stock market or real estate.

Other gems
Through reading, you can open yourself up to a vast array of career options—and simply broaden your perspective on life. With that in mind, I also recommend reading a local newspaper every day and following the Economist to learn more about the rest of the world.

And, of course, I wish more people would read my book, Toward Entrepreneurship, Establishing a Successful Technology Business. It is an easy read, and it covers much of what you’ll learn in an MBA program, but it is customized for the individuals in our industry.

Yes, you are successful because you were focused enough to become an expert in your field. Broadening a bit to strike a balance can help you to accomplish even more. Reading these publications is a painless way to start!

Milton Chang (miltonchang@incubic.com) is the managing director of Incubic Management and an OSA Fellow. He was president of Newport and New Focus, and he took both companies public. He is the director of mBio Diagnostics and Aurrion. He is a trustee of Caltech and a member of the SEC Advisory Committee on Small and Emerging Companies.

Academic careers, Career, Communication skills, Nontraditional science careers, Small business and entrepreneurs , , , , , , ,

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Bright Futures | All posts tagged 'Applications'

How to benefit from internships, exchanges and scholarships

16. December 2013

Christian Reimer

Deciding where you want to conduct your graduate studies and on what kind of research are very difficult and important choices. Getting into the right program—ideally on a full scholarship—is even more challenging. Grades are certainly important, but there are other activities that can play a key role in starting your graduate studies on the right foot. Below are a few tips on how to make the most of these “extracurricular activities” to advance in your career.

Seek out new experiences

There are many ways for undergraduate students to get different kinds of experience and build a professional network, which will be helpful when applying to graduate school and other opportunities. Involvement with OSA Student Chapters, for example, offers valuable contact with other students and professionals with similar interests. Attending conferences and summer schools can broaden your scientific horizon and will help you to become more involved in your field. International exchanges are also valuable resources: a semester or year abroad will open your mind and provide new perspectives.

In my opinion, the most important activity is the acquisition of direct, firsthand research experience. Many research groups and companies offer internships for undergraduate students, which are a valuable addition to your CV and give you a glance into the academic or industrial world before you begin your graduate studies.

Apply, apply and apply

The lack of funds for research in academia is a fundamental and growing issue. It is therefore important to actively look and apply for as many scholarships and funding opportunities as possible. For example, there are many scholarships available to cover travel and other expenses for conferences, internships and exchanges. Even if these scholarships are small, there are very few reasons not to apply, and their impact can be significant for your CV. At first you may have to submit several applications to receive just one award, but after you have won a couple of scholarships and gathered some experience, you will find that success attracts more success.

Dare to ask

In my experience, there is a fundamental rule for a successful academic career: If you want something, ask for it. Being proactive and intelligently asking for what you want will help you throughout your professional life. For example, if you are interested in an internship, invest time and effort in writing a good and specific application letter, ask for help from someone who has already written successful applications, and apply even if no positions are advertised. The worst that can happen is that you do not get it.

The same applies if you want to collaborate with a research group, visit a conference or attend a summer school. If you do your homework and present legitimate reasons why you want to do it and how it will benefit your career or research, then do not be afraid to ask. You should be mentally prepared to have your request denied, but even then, the feedback and practice you receive will be valuable for the future.

While grades are certainly important, combining them with other types of experience will strengthen your CV and will help you get the right graduate position and succeed in academia. You can also take advantage of these opportunities without outstanding grades if you start small and apply often. The more you apply, the easier it will become.

Christian Reimer completed his German Diplom in Physics (equivalent to a M.Sc.) at the Karlsruhe Institute of Technology, Germany. During his studies, he participated in exchanges, research projects and internships at Draeger Inc., Germany; Heriot-Watt University, Scotland; the University of St Andrews, Scotland; Surrey University, England; the University of Glasgow, Scotland; and the University of Sydney, Australia. He is currently writing his Ph.D. at the Institut National de la Recherche Scientifique (INRS, http://www.uop.ca/), Canada, supported by a Vanier Canada Graduate Scholarship (www.vanier.gc.ca).

 

Academic careers, Career, Communication skills, Conferences, Graduate school, International careers, Internships, Job Search , , , , , , , ,